The answer is YES you DO NEED A WEB SITE! And here are some reasons why...

By September of 2002, there were 385 MILLION internet users worldwide (Nielsen/Net Ratings). But what does this mean to you?

Let's break this down for our United States businesses. During the week ending January 19, 2003 there were:

172,061,672 HOME INTERNET USERS
Those users logged on an average of 9 times a week from home, spending an average 7.48 hours online. (Nielsen/Net Ratings)

Let's put these numbers into proper perspective...on July 1, 2002, the population of the ENTIRE UNITED STATES was 284,796,887 (U.S. Census Bureau). Now figure the lowest possible numbers of internet users by assuming a complete overlap of the home internet users and work internet users.... This would mean there were AT LEAST 172,061,672 people in the United States using the internet in January 2003. Even assuming these lowest possible amount of users, this means that at least 60% of Americans are Online!

What do these numbers mean to YOUR BUSINESS?

Consider Holiday Spending in 2002 when 4th Quarter Online Sales were $17.44 Billion. This was a 40% increase in Online Sales from 2001 4th Quarter. (BizRate)

Total Online Sales in 2002 were $47.98 Billion. This was a 34% increase from Total Online Sales in 2001. (BizRate)

THIS WAS DURING AN ECONOMIC SLUMP WHEN MOST PHYSICAL RETAIL BUSINESSES WERE REPORTING DECREASES IN SALES.

Like it or not, the internet has become an economic force that must be considered. It will only become more so as more people get online.

But how will a web site benefit YOUR BUSINESS?

Putting your business online will NOT automatically transform it into a multi-million dollar, worldwide company. A few of our clients began as local retailers and, as a result of their web sites, now sell their products around the world (Alpha Robe Sales, Complete Sportswear, Fashion Fabrics Club, and Enokiworld are a few examples)...but we cannot guarantee that this will happen to your business.

What the internet WILL do for your business is this:

• Give customers and potential customers an additional way to find out about you and your products
• Offer customers an additional way to purchase your products
• Create professional credibility for new customers
• Allow you to promote your business utilizing many cost effective and free advertising avenues on the internet
• Provide an immediate way to give customers current news and promotional information about your business

More and more people are using the internet instead of the yellow pages...

Will they find YOUR business there?

Give us a call at 314-839-0634 or email us at sales@bluesarthouse.com for a FREE consultation to find out how a web site could help your business.